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MeetAndPlay

Brand

MeetAndPlay brand

Logos, colors, typography and usage rules for press, clubs and partners.

Logos

Each version as SVG (vector) and, where available, as PNG. Use the SVG whenever you can.

Full kit

Every logo and the symbol in a single ZIP.

Download the brand kit (ZIP)

Colors

HEX and RGB values. CMYK is approximate: confirm the color with your printer before production.

  • Sky blue

    HEX
    RGB
    CMYK (approximate)
    88, 56, 0, 12
  • Navy

    HEX
    RGB
    CMYK (approximate)
    81, 47, 0, 77
  • Lime

    HEX
    RGB
    CMYK (approximate)
    17, 0, 77, 0
  • Cream

    HEX
    RGB
    CMYK (approximate)
    0, 2, 5, 4
  • Court blue

    HEX
    RGB
    CMYK (approximate)
    84, 66, 0, 28
  • Sea turquoise

    HEX
    RGB
    CMYK (approximate)
    63, 0, 5, 16

Typography

Anton for headlines and Instrument Sans for text.

Anton

Headlines and large figures (display typeface)

Instrument Sans

Running text, labels and interface

Usage rules

Do

  • Use the original files; don't redraw or recolor the logo.
  • Leave free space around the logo, with no text or images over it.
  • On a dark background use the dark-background version; if you only have one ink color, use the monochrome one.

Don't

  • Don't stretch, rotate or skew the logo.
  • Don't add shadows, gradients or effects.
  • Don't place it on backgrounds or photos that reduce its contrast.
  • Don't change the logo's colors or typeface.

Brand guide

The full guide, with clear space, minimum sizes and examples of incorrect use, is available as a PDF.

Download the brand guide (PDF)

Questions about using the brand? Write to:

hola@meetandplay.mx

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